Thursday, May 19, 2011

QR Codes and the USPS

Just in case you weren't aware, the USPS is running a direct mail promotion throughout the months of July and August. I have a 32-page document that details the promotion, but here's what actually matters to you.

If you use a QR code on a direct mail piece, letter or flat, during the months of July and August, the USPS will give you a 3% discount on your postage.

This discount would apply to permit-imprinted letters or flats, mailing First Class, Standard or Non-Profit.

To qualify for the discount, you must display the QR code either outside or within all mailpieces in a mailing.

Do that, and you'll earn your 3% discount.

If you've never generated a QR code before, you need not worry. It is SUPER easy. I generally use http://quikqr.com/.

If you have any questions about QR codes or this USPS promotion, feel free to drop us a line.

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