The Postal Service has adopted new address placement and formatting requirements!
Effective Date: March 29, 2009
How will this affect you?
Address Placement:
* The new placement standards apply to all Periodicals, Standard Mail and Package Services flats mailed at presort, carrier route, and automation prices. (they DO NOT APPLY to First-Class Mail)
* The delivery address must be entirely within the top half of the mailpiece -
The "Top" is:
A) the shorter edges on enveloped or polywrapped pieces, and on the Carrier Route (or ECR) saturation pieces.
B) The upper edge when the spine is placed on the right-hand side of an unenclosed piece.
For further examples please visit:
http://pe.usps.com/Flats_Addressing_Requirements.pdf
Address Placement - Step-by-Step:
Identify the "top" of the mailpiece...
* Front or back of the mailpiece
* Either of the shorter edges, or the upper edge with the spine on the right
* The "top" has nothing to do with the printing on the piece or how it is constructed. Pretend the mailpiece is a blank object
* Define the "top half." Fold and crease the piece, or measure with a ruler
*Place the delivery address entirely in the top half. It can be parallel or perpendicular to the top edge, but not upside-down
* Now place the postage and return address in relation to delivery address as it is read (postage to the right or upper right, return address to the upper left)
Implementation materials:
1. MailPro Articles
2. New Quick Service Guide
3. New fact sheets and posters
In less than two weeks this new standard will be implemented...Effective March 29,2009!
Here are a few other useful resources for your review...
http://www.pe.usps.com/
www.usps.com/mail
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